5 Branding lessons from Disney’s Encanto

It’s easy to feel like you don’t fit in when you haven’t found your purpose. The takeaway I got from this is how important it is to share your journey once you have. Be a lighthouse for others and help guide the other weirdos. These are your people – and they’ll be your biggest supporters.

Client Red Flags (and the worst date ever)

Whether you’re looking to hire a contractor to build your dream office, a web designer to create a killer website, a brand strategist to create a kickass brand or even if you’re looking at taking on a partner to share the load – here are some key red flags to look out for:

Real Talk – Connect to customers through stories, not sales!

Storytelling is how I worked with companies like Google, Facebook and the UN. They help me run Thailand’s leading technology academy and they are now helping me revitalise our design agency (with a little help from the amazing Storm!) So do you want your brand to be 22 times more memorable?

Your clients don’t need to know EVERYTHING…

You know how I’m always preaching about using social media to build personal connections with your audience, right?Well, some people take this a little too far… Building relationships and starting conversations on Facebook is ALWAYS going to get you more business action than hard sales.In fact, Facebook has literally been trained to look for posts […]