There are over 2,7 billion searches performed on Google each month.People no longer search the yellow pages to find the information, service or product they are looking for, so it’s no surprise that everyone wants to be on page one of their related searches.
SEO has become all the rage in recent years and can increase your company’s reach tenfold, but very few people understand what SEO is.
“The best place to hide a dead body is on page two of Google”
Unknown
So what is SEO?
SEO (Search Engine Optimization) – This term stands for the process of increasing the quality and quantity of traffic to a website from search engines, such as Google, Bing, Yahoo, etc.
The higher a site ranks in search engines, the more traffic it receives.
In order to apply good SEO practices to your website, it is important to know how search engines operate and know exactly what words people are searching on to find a website, like yours.
It is critical to create and maintain a website that not only has good SEO fundamentals, but has an overall strategic vision about how to create a website that is unique and captivating.
3 Basic ways to increase SEO:
- Writing specific content for a search term you wish to target.
- Structuring information on your website with appropriate headers
- Simply producing content that users want to read.
If you have any SEO related questions, we would love to hear from you. You can leave a comment below or contact me directly.
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