Real Talk – Connect to customers through stories, not sales!

Storytelling is how I worked with companies like Google, Facebook and the UN. They help me run Thailand’s leading technology academy and they are now helping me revitalise our design agency (with a little help from the amazing Storm!) So do you want your brand to be 22 times more memorable?

If you have the cure for cancer, why keep it a secret?

If the cure for cancer existed, but the doctors didn’t tell you about it because they didn’t want to seem pushy, would you be relieved, or…? If you are not telling people how you can HELP THEM with your business, this is pretty much the same scenario. Obviously, hard sales pitches are about as appealing […]

Step in to my office – 6 things nobody tells you about Freelancing

Step into my office… Today, it’s the beautiful seaside village of St Francis Bay. From here, I can answer my emails, work on reports and even get some design work done. Yes, freelancing does sound amazing, when put across from this point of view, but it’s not just fun and games. Sometimes, working for yourself […]

5 Marketing Lessons Your Business Can Learn From Game of Thrones

Game of Thrones in one of the most successful entertainment entities in the world and has been all the rage, since it first started airing in April 2011. Its social media audience on the major platforms is over 23 million, which trumps the competition: megahits Breaking Bad and Mad Men have combined audiences of 12 […]